Creating the path to Commercial Excellence
Our Approach
method
It’s not just what you want to achieve; it’s also how you get there. Commerzial’s four principles of engagement secure a successful commercial transformation
Biggest Challenge
Our Services
skills
We help your company increase revenue and earnings by optimizing the commercial skills
Our Case Stories
NEC Display Systems EMEA
NEC Increased its Gross Profit by 2 percent
and increased its ROI by a factor of 10
GN Hearing
Implement a successful value-based sales program
that is managed globally but executed locally
Vertiv EMEA Sales transformation
Go-to-market implementation
Sales transformation across the EMEA organisation
Michael is a true Commerzial excellence disciple with a long track record for accelerating the growth and profitability for the customers he is working for. His results have earned him a reputation as a true authority on all aspects of the sales discipline.
Expertise
During his career, Michael has gained extensive experience in developing and driving commercial programmes. He has developed a wide range of sales and market toolboxes and secured the execution and implementation of initiatives on both a local and international scale. Additionally, he possesses operational expertise in sales management and business development.
Industry Experience
Life science, manufacturing, technology, professional services, medical devices, electronics.
NJ Flensborg has +20 years’ experience in sales and leadership from his work as a manager in various departments for several international companies. He now works as Managing Partner.
Expertise
NJ Flensborg tirelessly helps create the path to sales excellence for large international sales organisations. He is a skilled leadership coach, sales trainer, and facilitator of complex business processes with a particular focus on improving their commercial skills, processes, systems, and culture across countries. In his spare time, NJ likes to think of new ways of optimising global channel and partner sales organisations.
Industries
IT/tech, professional services, manufacturing, electronics
Orcun Kuyucuoglu has both commercial execution and management consultancy expertise built upon 15+ years of experience. He has led C-Level strategy, business operations, and technology projects both as a doer and consultant at local and international markets.
Expertise
He performed roles mainly in commercial functions such as sales, marketing, and business development at B2B companies that generate revenues from products, services and online platforms. Strategic marketing, B2B Sales execution & excellence, sales enablement, CRM and change management are his core capabilities in commercial excellence field. He has delivered 40+ projects in his career. Additionally, he supports start-up eco-system as a mentor.
Industries
Automotive, Industrial products, Logistics, Durable and Consumer Goods
Frans is passionate about helping sales organizations create lasting change. With a background in finance and analytics, Frans has dedicated the last 7 years to excellence and transformation in B2B sales, both in HQ executive roles and in local sales subsidiary leadership and frontline roles.
Expertise
Expertise – Frans has developed a comprehensive understanding of how to lead, develop and implement commercial best practices within the discipline of Commercial Excellence. Combining his global and local experience has given Frans unique insight into how to structure, manage, train, and motivate to create lasting commercial change within a B2B environment.
Industries
Medtech, Life Sciences and Real Estate
Karsten has +15 years leadership experience from various large companies combined with +10 years of consultant experience, where the strengths are around Commercial excellence topics such as Sales Excellence, Sales Management, Go to market strategies and Improved customer experiences.
Expertise
During the last 25 years Karsten has been standing in front of more than 10.000 leaders and Salespeople facilitating workshops, training modules and executive classes as well as motivational speeches to improve behavior that will lead to better commercial results. Karsten is known as a very strong facilitator who involves his audience with both questions, tools and provocative examples from the everyday life of an employee in most companies combined with observations of “what not to do”. The unique combination of “feet on the ground” experience from various sales manager roles and the extensive commercial toolbox creates the perfect platform for increasing performance and improve behavior.
Industries
Transportation, Real estate, financial sector and Professional service
Ersin brings over a decade of experience in business transformation and commercial excellence. He is driven by helping organizations to create substantial value and growth.
Expertise
Ersin has a proven record in helping multinational B2B organisations define, prioritise and execute a set of necessary actions to capture value in revenue growth, operational efficiency and customer satisfaction. He specializes in shaping business and operations strategies, formulating enterprise-wide improvement initiatives, and developing implementation roadmaps for business-winning solutions. He has led global sales transformation programs for frontline sales and account management teams to streamline the overall lead-to-cash cycle. Having conducted comprehensive market analyses, Ersin has been instrumental in guiding international clients to identify and capitalize on new market growth opportunities.
Industry
Telecommunications, ICT, Pharmaceuticals, FMCG, Utilities, and Infrastructure.
Caspar’s experience is that “people do not change because they are told to – but because they want to”. Facilitating “the will to create real impact” is key for result realisation. Caspar is highly motivated by assisting companies to reach “unrealistic” goals, leaving behind an ever-performing culture and structure.
Expertise
Over the last 20 years Caspars has assisted companies to collectively agree on ambitious goals, formulated winning plans, designed breakthrough processes, tools and structures, and most importantly coached leaders and organizations to realize their goals. Caspar has conducted +50 Sales Strategy Development and Execution Programs, conducted performance coaching with +250 leaders and implemented Commercial Excellence improvements in well-known global companies with a result track record he would be more than happy to share.
Industries
Finance, construction, manufacturing, transportation, energy, and IT/Tech
Charlotte is driven by helping B2B sales organizations improve how they sell and manage their people and operations. She assists sales directors, managers and reps achieve their goals in a structured, methodological and proven manner. Through tested tools and approaches she support leaders in facilitating change and achieve profitable growth.
Expertise
Over the past 14 years, Charlotte has helped more than 65 sales organizations improve their sales processes, tools and governance structures. She manages change projects and act as subject matter specialist when designing processes and tools, and she also facilitates learning and implementation activities. Helping sales leaders create behavioral changes in their organization to improve effectiveness and employee satisfaction is the favorite part of Charlotte’s job!
Industry experience
Manufacturing, transportation, energy and pharma.
Global Reach